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Curso en el que se recomienda incorporar las dimensiones del desarrollo sostenible. |
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Disciplina asociada:Ingeniería Industrial |
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Escuela:
Ingeniería y Ciencias
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Departamento Académico:
Ingeniería Industrial
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Programas académicos: |
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Requisitos:Estar cursando al menos el periodo 8 |
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Equivalencia:IS00897 ; AD3003 |
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Intención del curso en el contexto general del plan de estudios: |
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Curso de nivel avanzado que permite la integración de competencias sistémicas para el análisis y establecimiento de estrategias de crecimiento de una organización. Requiere conocimientos previos de metodologías de solución de problemas. Como resultado del aprendizaje el alumno será capaz de realizar la planeación estratégica y operativa de una estrategia competitiva para una organización considerando tanto el ambiente externo, como sus recursos y capacidades. |
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Objetivo general de la Unidad de Formación: |
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| Al finalizar el curso, el alumno será capaz de presentar un plan estratégico y operativo de una empresa utilizando herramientas de análisis sectorial, de prospectiva, de análisis interno y de estrategia competitiva. | |||||
Técnica didáctica sugerida: |
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| Aprendizaje colaborativo | |||||
Bibliografía sugerida: |
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LIBROS DE TEXTO: * David, Fred R., Conceptos de administración estratégica, 9a ed., Mexico : México : Pearson Educación, 2003, spa, 9702604273, 9789702604273 * Grant, Robert M., Contemporary strategy analysis, 5th ed., Malden, Mass. : Blackwell Pub., 1995, eng, 1405119985 (encuadernado : papel alcalino) * Hax, Arnoldo C., The strategy concept and process : a pragmatic approach, 2nd ed., New Jersey : Upper Saddle River, N.J. : Prentice Hall, 1996, eng, 0134588940 LIBROS DE CONSULTA: * Thompson, Arthur A., Crafting and executing strategy : text and readings, 15th ed., Boston : McGraw-Hill/Irwin, 2007, 0071107568 (papel al, 9780071107563 (papel alcalino) * Porter, Michael E., Ventaja competitiva : creación y sostenimiento de un desempeño superior, 2a ed. rev., Mexico : México : CECSA, 2002, spa, 9702402034, 9789702402039 * Mintzberg, Henry, El proceso estrategico, 1a ed., Spain : Madrid, España : Prentice Hall, 1999, spa, 8483220504 * Mintzberg, Henry., Directivos, no MBAs : una visión crítica de la dirección de empresas y la formación empresarial, Spain : Barcelona : Deusto, 2005, spa, 8423423069, 9788423423064 * Collins, James C. (James Charles), Built to last : successful habits of visionary companies, United States : Estados Unidos : Random House, 2005, eng, 1844135845 * The global competitiveness report 2005-2006: World Economic Forum, Geneva, Switzerland 2005, New York : New York : Palgrave Macmillan, 2005, eng, 1403998442, 9781403998446 * Porter, Michael E., Competitive strategy : techniques for analyzing industries and competitors, 1st Free Press ed., New York : New York : Free Press, 2004, eng, 0743260880 * Mintzberg, Henry, Strategy safari : a guided tour through the wilds of strategic management, New York : New York : Free Press, 1998, eng, 0684847434 (hardcover) * Thompson, Arthur A., Strategy : winning in the marketplace : core concepts, analytical tools, cases, 2nd ed., Massachusetts : Boston, Mass. : McGraw-Hill, 2006, eng, 0071116702 (papel no ácido), 0071119337, 0072989904 (papel alcalino) |
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Perfil del Profesor: |
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(143501)Maestría en Ingeniería Industrial ; (520201)Maestría en Administración/Dirección de Negocios ; (142701)Maestría en Ingeniería de Sistemas ; (143701)Maestría en Investigación de Operaciones ; (143501)Doctorado en Ingeniería Industrial ; (520201)Doctorado en Administración/Dirección de Negocios ; (142701)Doctorado en Ingeniería de Sistemas ; (143701)Doctorado en Investigación de Operaciones CIP: 143501, 520201, 142701, 143701 |
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Course in which it’s recommended to incorporate the dimensions of the sustainable development. |
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Discipline:Industrial Engineering |
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School:
Engineering and Sciences
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Academic Department:
Industrial Engineer
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Programs: |
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Prerequisites:period 8 |
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Equivalences:IS00897 ; AD3003 |
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Course intention within the general study plan context: |
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Advanced course in which students integrate systemic competencies to analyze and establish growth strategies for an organization. This course requires prior knowledge of problem-solving methodologies. The learning outcome is for students to be able to complete a strategic, operating plan for a competitive strategy for an organization, considering both the external environment and its resources and capabilities. |
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Course objective: |
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| Upon completion of this course, students will be able to present a strategic and operational plan for a company, utilizing tools of sectorial analysis, prospective analysis, internal analysis, and competitive strategy. | |||||
Teaching and learning tecniques: |
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| Collaborative learning | |||||
Suggested Bibliography: |
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TEXT BOOKS: * David, Fred R., Conceptos de administración estratégica, 9a ed., Mexico : México : Pearson Educación, 2003, spa, 9702604273, 9789702604273 * Grant, Robert M., Contemporary strategy analysis, 5th ed., Malden, Mass. : Blackwell Pub., 1995, eng, 1405119985 (encuadernado : papel alcalino) * Hax, Arnoldo C., The strategy concept and process : a pragmatic approach, 2nd ed., New Jersey : Upper Saddle River, N.J. : Prentice Hall, 1996, eng, 0134588940 BOOKS FOR CONSULTATION: * Thompson, Arthur A., Crafting and executing strategy : text and readings, 15th ed., Boston : McGraw-Hill/Irwin, 2007, 0071107568 (papel al, 9780071107563 (papel alcalino) * Porter, Michael E., Ventaja competitiva : creación y sostenimiento de un desempeño superior, 2a ed. rev., Mexico : México : CECSA, 2002, spa, 9702402034, 9789702402039 * Mintzberg, Henry, El proceso estrategico, 1a ed., Spain : Madrid, España : Prentice Hall, 1999, spa, 8483220504 * Mintzberg, Henry., Directivos, no MBAs : una visión crítica de la dirección de empresas y la formación empresarial, Spain : Barcelona : Deusto, 2005, spa, 8423423069, 9788423423064 * Collins, James C. (James Charles), Built to last : successful habits of visionary companies, United States : Estados Unidos : Random House, 2005, eng, 1844135845 * The global competitiveness report 2005-2006: World Economic Forum, Geneva, Switzerland 2005, New York : New York : Palgrave Macmillan, 2005, eng, 1403998442, 9781403998446 * Porter, Michael E., Competitive strategy : techniques for analyzing industries and competitors, 1st Free Press ed., New York : New York : Free Press, 2004, eng, 0743260880 * Mintzberg, Henry, Strategy safari : a guided tour through the wilds of strategic management, New York : New York : Free Press, 1998, eng, 0684847434 (hardcover) * Thompson, Arthur A., Strategy : winning in the marketplace : core concepts, analytical tools, cases, 2nd ed., Massachusetts : Boston, Mass. : McGraw-Hill, 2006, eng, 0071116702 (papel no ácido), 0071119337, 0072989904 (papel alcalino) |
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Academic credentials required to teach the course: |
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(143501)Master Degree in Industrial Engineering and (520201)Master Degree in Business Administration/Management and (142701)Master Degree in Systems Engineering and (143701)Master Degree in Operations Research and (143501)Doctoral Degree in Industrial Engineering and (520201)Doctoral Degree in Business Administration/Management and (142701)Doctoral Degree in Systems Engineering and (143701)Doctoral Degree in Operations Research CIP: 143501, 520201, 142701, 143701 |
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